Imagine my surprise when I found something online that actually promoted stamp collecting in a non-stodgy, non-boring, engaging manner! It's the debut issue of StampEd e-zine, I soon DiscoverEd, and it's aimed at the digital generation! (The Ed thing is part of the e-zine design theme.)
It's a new outreach by the American Philatelic Society, and contains only a very soft sell for new members, which is nice to see. In fact, several articles and pieces in the magazine promote new ways to engage potential collectors, which is also nice to see.
2026 UPDATE: Status: The StampEd digital magazine project has been on hiatus since early 2025. In its first year, it reached an audience of ~10,000 readers, some within the APS member community and some outside of it. Member feedback acknowledges many positives – easy to understand, beginner-friendly, and interesting for new or beginning collectors. The primary limitations relate to the PDF format, which restricts mobile accessibility and article-level shareability.
Objective: By December 2026, develop a plan to relaunch the digital magazine with a blog-style layout, social media shareability, and more frequent content.
I snapped some screenshots of parts I liked, not only to share with whoever the heck is reading this blog, but mainly for my own reference! Their target demographic is not 50-60 year-old men, it's actually the 20-50 year-old crowd, especially women.
Canada's own - StampCat!
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